Home > News >

IPL 2014: Mumbai Indians get BBM chat service after tie-up with Blackberry

© IANS
BBM channel service will allow fans to follow Mumbai Indians closely during the IPL © IANS

Apr 11, 2014

Canadian smartphone maker BlackBerry announced exclusive partnership for its mobile messenger service with Mumbai Indians team for the forthcoming Indian Premier League (IPL) season. An exclusive Blackberry Messenger (BBM) Channel – ‘Mumbai Indians’ – will help the users engage with the team’s millions of fans and followers across the globe, it said.

“As Indians, we live and breathe cricket, and BlackBerry is thrilled to be the official partner of Mumbai Indians. We are hopeful that via BBM Channel, Mumbai Indians fans across the globe will be able to engage, interact and stay updated,” BlackBerry Asia Pacific’s Senior Director for BBM marketing Krishnadeep Baruah said while announcing launch of channel.

BBM Channel will help BlackBerry monetise its mobile chat application. It will be similar to a web page on a social networking site and will be accessible to mobile users.

BlackBerry will charge brands or page owners to show them in top list of channels available in feature section. The BBM Channels service allows people to connect with the broader BBM community beyond their BBM contact lists.

Political parties -Bhartiya Janata Party and Aam Aadmi Party too now are present on BBM channels but Baruah did not disclose if the company approached them to start these channels or they started on their own.

The channel feature was launched by BlackBerry in November 2013.

The smartphone maker has announced contests on Mumbai Indians BBM channel which will allow 11 lucky winners to watch the team practice from their dug out.

“There will also be contest give-aways such as autographed bats, tee’s and match tickets. BBM channel will allow fans to follow MI updates closely during IPL, experience exclusive content and have access to team members channel posts on given days,” Baruah said.

The BBM Channel will be available for all BlackBerry users, iOS and Android OS platforms.

India tour of Australia 2014, Practice matches

Nov 24, 2014 (05:29 IST)   at Glenelg, Adelaide

Pakistan vs New Zealand in UAE, 2014

Nov 26, 2014 (11:30 IST)   at Sharjah

England tour of Sri Lanka, 2014

Nov 26, 2014 (14:30 IST)   at Colombo

Zimbabwe tour of Bangladesh, 2014

Nov 26, 2014 (12:00 IST)   at Dhaka

India tour of Australia 2014, Practice matches

Nov 28, 2014 (05:29 IST)   at Adelaide

More

Hong Kong tour of Sri Lanka, 2014

Nov 24, 2014  at Colombo

Hong Kong won by 2 wkts

Zimbabwe tour of Bangladesh, 2014

Nov 23, 2014  at Chittagong

Bangladesh won by 68 runs

South Africa tour of Australia, 2014

Nov 23, 2014  at Sydney

Australia won by 2 wickets (D/L method)

Hong Kong tour of Sri Lanka, 2014

Nov 22, 2014  at Dambulla

Match abandoned without a ball being bowled

Hong Kong tour of Sri Lanka, 2014

Nov 21, 2014  at Dambulla

Match abandoned without a ball being bowled

Photos

Phil Hughes suffers head injury: In photos

Videos

AB de Villiers: Disappointed with defeat in Australia

Don Bradman vs Clarrie Grimmett — how did The Don fare against the craftiest leggie of his era

Vijay Hazare Trophy 2014-15: Top 5 performances of the tournament

Manish Pandey, Mayank Agarwal and other uncapped players who impressed in Vijay Hazare Trophy 2014-15

Karnataka’s team spirit is their secret to phenomenal success in recent times

Phillip Hughes injury: Spare a thought for Sean Abbott

Australia Australia vs South Africa Australia vs South Africa 2014 Bangladesh Bangladesh vs Zimbabwe Bangladesh vs Zimbabwe 2014 India India tour of Australia 2014-15 South Africa South Africa tour of Australia 2014 South Africa vs Australia South Africa vs Australia 2014 Zimbabwe Zimbabwe tour of Bangladesh 2014 Zimbabwe vs Bangladesh Zimbabwe vs Bangladesh 2014

Wriddhiman Saha’s performance in the 1st Test at Brisbane could make or break his career

Mohammad Aamer’s return to Pakistan team not final as yet, says PCB chief

Live Streaming: Pakistan vs New Zealand, 3rd Test at Sharjah, Day 1

Live Cricket Score Bangladesh vs Zimbabwe 3rd ODI at Dhaka

Bangladesh vs Zimbabwe 3rd ODI at Dhaka: Live scorecard

England tour of Sri Lanka 2014: Stats overview of past encounters

Pakistan vs New Zealand 2014: New Zealand’s inspired performance in 2nd Test serves important lesson to non-Asian countries

Don Bradman vs Clarrie Grimmett — how did The Don fare against the craftiest leggie of his era

Vijay Hazare Trophy 2014-15: Top 5 performances of the tournament

Manish Pandey, Mayank Agarwal and other uncapped players who impressed in Vijay Hazare Trophy 2014-15

Fan of the Day

Niharika Shah

Niharika Shah

682 Posts | 6 Fans

Video: Phil Hughes suffers head injury, collapses on field during New South Wales vs South Australia tie

Watch Free Live Streaming & Telecast of Indian Super League (ISL) 2014 Football 37th Match between Kerala Blasters FC vs Atletico de Kolkata

PK Tharki Chokro making: Rancho aka Aamir Khan and Munna Bhai aka Sanjay Dutt shake legs to this folk number

Simbu-Hansika’s Vaalu slated for Christmas release!

Yeh Hai Mohabbatein: Will Raman and Ishita help Mihika with her plans?

Alibaba to launch its Taobao marketplace in international markets: Reuters

8 reasons to add rosemary to your diet

eBay India ‘Black Friday’ sale kicks off today

How many calories do bananas have?

Also on cricketcountry.com

Play Fantasy Cricket & Win

Cash Daily! Click here