Home > News >

IPL 2014: Mumbai Indians get BBM chat service after tie-up with Blackberry

© IANS
BBM channel service will allow fans to follow Mumbai Indians closely during the IPL © IANS

Apr 11, 2014

Canadian smartphone maker BlackBerry announced exclusive partnership for its mobile messenger service with Mumbai Indians team for the forthcoming Indian Premier League (IPL) season. An exclusive Blackberry Messenger (BBM) Channel – ‘Mumbai Indians’ – will help the users engage with the team’s millions of fans and followers across the globe, it said.

“As Indians, we live and breathe cricket, and BlackBerry is thrilled to be the official partner of Mumbai Indians. We are hopeful that via BBM Channel, Mumbai Indians fans across the globe will be able to engage, interact and stay updated,” BlackBerry Asia Pacific’s Senior Director for BBM marketing Krishnadeep Baruah said while announcing launch of channel.

BBM Channel will help BlackBerry monetise its mobile chat application. It will be similar to a web page on a social networking site and will be accessible to mobile users.

BlackBerry will charge brands or page owners to show them in top list of channels available in feature section. The BBM Channels service allows people to connect with the broader BBM community beyond their BBM contact lists.

Political parties -Bhartiya Janata Party and Aam Aadmi Party too now are present on BBM channels but Baruah did not disclose if the company approached them to start these channels or they started on their own.

The channel feature was launched by BlackBerry in November 2013.

The smartphone maker has announced contests on Mumbai Indians BBM channel which will allow 11 lucky winners to watch the team practice from their dug out.

“There will also be contest give-aways such as autographed bats, tee’s and match tickets. BBM channel will allow fans to follow MI updates closely during IPL, experience exclusive content and have access to team members channel posts on given days,” Baruah said.

The BBM Channel will be available for all BlackBerry users, iOS and Android OS platforms.

West Indies in South Africa, 2014-15

Dec 26, 2014 (14:00 IST)   at Port Elizabeth

Sri Lanka tour of New Zealand, 2014-15

Dec 26, 2014 (03:30 IST)   at Christchurch

India tour of Australia, 2014-15

Dec 26, 2014 (05:00 IST)   at Melbourne

West Indies in South Africa, 2014-15

Jan 2, 2015 (14:00 IST)   at Cape Town

Sri Lanka tour of New Zealand, 2014-15

Jan 3, 2015 (03:30 IST)   at Wellington

More

Pakistan vs New Zealand in UAE, 2014

Dec 19, 2014  at Abu Dhabi

New Zealand won by 68 runs

India tour of Australia, 2014-15

Dec 17, 2014  at Woolloongabba, Brisbane

Australia won by 4 wkts

Pakistan vs New Zealand in UAE, 2014

Dec 17, 2014  at Abu Dhabi

New Zealand won by 7 runs

West Indies in South Africa, 2014-15

Dec 17, 2014  at Centurion

South Africa won by an innings and 220 runs

England tour of Sri Lanka, 2014

Dec 16, 2014  at Colombo

Sri Lanka won by 87 runs

Photos

India vs Australia, 2nd Test at Brisbane

Videos

Josh Hazlewood looks back at his 5-wicket haul

Live Cricket Score India vs Australia 2014-15, 2nd Test at Brisbane, Day 4: Australia win by 4 wickets, take 2-0 lead in the series

Pakistan vs New Zealand, 5th ODI at Abu Dhabi: Key clashes

Live Cricket Score, South Africa vs West Indies,1st Test, Day 3 at Centurion: Samuels and Chanderpaul rebuild for West Indies

Pakistan vs New Zealand 2014, 5th ODI at Abu Dhabi Preview: Teams prepare for high-octane finale

Anil Kumble Australia India Moments in history Ricky Ponting South Africa

ICC World Cup 2015: England announce 15-man squad

India vs Australia 2014-15, 2nd Test at Brisbane: Pitch curator shocked by India’s criticism

India vs Australia 2014-15: MS Dhoni admits batting collapse ‘cost us dear’

Saeed Ajmal takes 2/25 for Pakistan A as Kenya crumble for 61 all-out

Pakistan coach Waqar Younis wants fielding standards to improve

India’s collapse against Australia on 2nd Test at Brisbane: Did the visitors really bat badly on Day 4?

India vs Australia 2014-15, 2nd Test at Brisbane: Marks out of 10 for the hosts

India vs Australia 2014-15, Brisbane: India marks out of 10

Pakistan vs New Zealand 2014, 5th ODI at Abu Dhabi: Marks out of ten for the hosts

Alastair Cook Spoilt his own ODI stew

Fan of the Day

Suraj Gowda

Suraj Gowda

653 Posts | 10 Fans

India vs Australia: Murali Vijay's 144, Video highlights

प्रसिद्ध कथक नृत्यांगना सितारा देवी नहीं रही

More broadband connections to boost GDP growth in Asia Pacific: GSMA

India is becoming our largest overseas market, Xiaomi CEO Lei Jun says

Bigg Boss 8: Ali Quli Mirza, Renee Dhyani, Upen Patel, Praneet Bhatt, Sonali Raut – who should be evicted this week?

Revealed: The reason why Kishore Kumar’s biopic starring Ranbir Kapoor won’t feature Katrina Kaif!

अभिनेत्री प्रियंका चोपड़ा ने स्वच्छ भारत अभियान में हिस्सा लिया

Also on cricketcountry.com

Play Fantasy Cricket & Win

Cash Daily! Click here