Home > News >

New research states strength of team draws crowds in international cricket

Research states that the crowd factor in cricket is determined by the closeness of the contest © Getty Images
Research states that the crowd factor in cricket is determined by the closeness of the contest © Getty Images

London: Mar 7, 2014

According to a new research the biggest draw to crowds in international cricket is the strength of the team, rather than the promise of a close contest.

The findings from the study contradict the previous research which suggested that attendance is largely determined by how closely matched the two teams are during a game.

According to the research carried out by Nottingham University Business School in collaboration with University of Sheffield, the researchers analyzed the number of spectators at around 400 Test matches that took place in England, Australia and New Zealand between 1980 and 2012.

The researchers found that the closeness of contest has only a small effect and the most important factor affecting crowd numbers is the absolute strength of teams.

The researchers said that an increase in ten points (using the official International Cricket Council ranking system) for the away team leads to more than 500 extra spectators per day on average and an increase of 10 ranking points for the home team leads to about 1,400 extra spectators per day.

One of the researcher’s said that their results suggest that crowds want to watch good players even if the match ends up being an unequal contest and while the attraction towards strong home teams is unsurprising, the interest in strong away teams suggested fans are interested in watching high quality cricket even if the team they support may be likelier to lose.

World T20 League 2014

Sep 20, 2014 (16:00 IST)   at Mohali

World T20 League 2014

Sep 20, 2014 (20:00 IST)   at Mohali

World T20 League 2014

Sep 21, 2014 (16:00 IST)   at Hyderabad

World T20 League 2014

Sep 21, 2014 (20:00 IST)   at Hyderabad

World T20 League 2014

Sep 22, 2014 (20:00 IST)   at Bengaluru

More

World T20 League 2014

Sep 19, 2014  at Raipur

NK won by 33 runs (D/L method)

World T20 League 2014

Sep 18, 2014  at Mohali

Kings XI Punjab won by 5 wkts

World T20 League 2014

Sep 17, 2014  at Hyderabad

Kolkata Knight Riders won by 3 wkts

World T20 League 2014

Sep 16, 2014  at Raipur

Northern Knights won by 6 wkts

World T20 League 2014

Sep 16, 2014  at Raipur

Lahore Lions won by 55 runs

Photos

CSK vs KKR, Match 1 CLT20 2014

Videos

Anderson plays golf with Jaguar competition winners

Pakistan selectors thinking of dropping Younis Khan from ODI squad

Champions League T20 (CLT20) 2014: Kane Williamson’s ton for Northern Knights against Cape Cobras proves that T20 isn’t all about slogging

Furious MS Dhoni and CSK check out of Hyderabad hotel following Biryani episode

Herbert Chang: The Jamaican of Chinese origin who wasted his life in South Africa

Champions League T20 (CLT20) 2014: Kings XI Punjab’s batting gets the extra punch with Thisara Perera’s inclusion

Champions League T20 Champions League T20 2014 Chennai Super Kings CLT20 CLT20 2014 CSK vs KKR Hobart Hurricanes Hobart Hurricanes vs Kings XI Punjab Kings XI Punjab Kings XI Punjab vs Hobart Hurricanes KKR vs CSK Kolkata Knight Riders Northern Knights Pakistan

CLT20 2014: We didn’t field well, says Cape Cobras skipper Justin Ontong

Sachin Tendulkar’s 15-a-side idea rejected by Mumbai Cricket Association

Arjun Tendulkar scores 118 off 48 balls in Smaash Master Blaster Tournament

CLT20 2014: KKR take on spirited Lahore Lions

West Indies women defeat New Zealand women by 4 runs in dramatic last-over finish

Don Bradman plays his final innings in England

Kings XI Punjab vs Barbados Tridents, Match 5, CLT20 2014 — Key battles

Dolphins vs Perth Scorchers, Match 4, CLT20 2014 — Key battles

Kings XI Punjab (KXIP) vs Barbados Tridents CLT20 2014 Match 5: KXIP’s likely XI

Champions League T20 (CLT20) 2014: Kane Williamson’s ton for Northern Knights against Cape Cobras proves that T20 isn’t all about slogging

Fan of the Day

Niharika Shah

Niharika Shah

669 Posts | 6 Fans

Video Highlights: Kings XI Punjab (KXIP) vs Hobart Hurricanes (HH) CLT20 2014

Happy New Year song Lovely: Deepika Padukone sizzles in this seductive number!

Beware, sitting for too long may cause early ageing

#UberMINI: Users in Mumbai, Delhi and Bangalore can book a free ride in a MINI today

iPhone 6 launch: Fans queue up across the world

Harsh Vardhan announces November 7 as the National Cancer Awareness Day

Leaked: Salman Khan’s Bigg Boss 8 performance pictures!

Also on cricketcountry.com

Play Fantasy Cricket & Win

Cash Daily! Click here