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Sahara won't sponsor Team India as long as N Srinivasan is BCCI chief: Subrata Roy

By On May 24, 2013, 9:22 pm

An upset Sahara Group chief Subrato Roy on Friday lashed out at N Srinivasan and stated that it will not sponsor the Indian cricket team as long...

Problem is with N Srinivasan not BCCI: Subrata Roy

By On May 24, 2013, 6:03 pm

Subrata Roy, owner of now defunct Pune Warriors India, has stated that he had a problem with N Srinivasan and not the Board of Control for Cricket...

Pepsi considers IPL withdrawal fearing negative impact on brand image

By On May 24, 2013, 10:29 am

The Indian Premier League (IPL) 2013 spot-fixing controversy has added another worry for the BCCI as brand sponsors PepsiCo are considering pulling...

Sahara accuses BCCI of 'betrayal of trust' after pull out

By On May 22, 2013, 11:19 pm

The Sahara Group on Wednesday accused the BCCI of "betrayal of trust" while rejecting claims of the Board that the IPL team was to be...

BCCI: We are not responsible for Sahara's pull out from IPL

By On May 22, 2013, 6:50 pm

The BCCI on Wednesday rejected Sahara Group's claim that it had failed to expedite the arbitration process to reduce franchisee fee, saying...

Sahara moves Bombay High Court against MCA over Pune stadium

By On January 8, 2013, 10:25 pm

Sahara has moved Bombay High Court against Maharashtra Cricket Association for "wrongful termination of agreements" regarding various...

Team India sponsors should take cue from Emirates' deal with Arsenal and embrace "pay for performance" model

By On January 5, 2013, 1:43 pm

The association between Emirates and Arsenal is very well-known in the global sports market. Emirates has been sponsors of Arsenal since signing...

City of Joy?

By On December 8, 2012, 11:53 am

City of Joy?

Sachin Tendulkar featuring in funeral ad unpleasant, says BCCI

By On August 23, 2012, 5:23 pm

By CricketCountry Staff

 

The Board of Control for Cricket in India (BCCI)  has asked Team India sponsor...

Contrasting methodologies of Lalit Modi & N Srinivasan

By On June 17, 2012, 10:24 am

By Abhijit Banare

 

One of the basic lessons, BCCI failed to learn from Lalit Modi is his accessibility...