VVS Laxman retirement India
VVS Laxman believes that the Swachh Bharat campaign is a huge success (File photo) © AFP

Jan 5, 2015

The Centre today nominated former cricketer VVS Laxman, badminton chief national coach Pullela Gopichand, chess player Koneru Humpy, eminent playback singer S P Balasubrahmanyam and other icons as brand ambassadors for the ‘Swachh Bharat’ campaign. The nomination was formally made by Union Urban Development Minister M Venkaiah Naidu at an event held here.

The others nominated include MPs K Kavitha (TRS), Jayadev Galla (TDP), corporate personalities B V R Mohan Reddy, J A Chowdary, Rameshwar Rao and Dr Gopichand and G S Rao from the medical field, film lyricist Suddala Ashok Teja, Telugu actor Nitin and media personality Vemuri Radhakrishna.

Naidu said Board of Control for Cricket in India (BCCI) interim president Shivlal Yadav and top-ranking Telugu actor and Janasena Party founder Pavan Kalyan have also agreed to be brand ambassadors. They could not attend today’s event. Thanking Naidu for nominating them as brand ambassadors, all of them said in their acceptance speech that they would strive to make the campaign a success.

Balasubrahmanyam, who enthralled the audience on the occasion by singing a song on ‘Swachh Bharat’, said he would like to get songs written in Telugu and also translate it into other Indian languages to popularise the initiative. Laxman said the campaign is a success as his children are also aware of it.

Laxman has represented India in 134 Tests and 86 One-Day Internationals (ODI)