A range of 'Lionel Messi' covers for mobiles, tablets and laptops will be launched during the World Cup in Brazil © Getty Images
A range of ‘Lionel Messi’ covers for mobiles, tablets and laptops will be launched during the World Cup in Brazil © Getty Images

 

Bangalore: Jun 12, 2014

 

After the success of Sachin Tendulkar mobile phone cases post the maestro’s 200th Test and his subsequent retirement, Indian memorabilia brand ‘Collectabillia’ is set to launch a range of ‘Lionel Messi‘ covers for mobiles, tablets and laptops during the FIFA World Cup 2014 in Brazil.

 

‘Collectabillia’ on Thursday obtained the exclusive rights to globally manufacture, retail and distribute a range of covers under the four-time Ballon D’or winner and global football icon’s, MESSI brand.

 

Collectabillia has partnered with iAccy, a leader in the mobile phone and tablet accessories market, to give the fans an opportunity to collect and own memorabilia personally autographed by their icons — in this case Messi.

 

“We are extremely delighted to be producing such a high quality range of goods with a truly global icon. Lionel Messi has placed his trust in us to develop and grow the MESSI brand and we hope football fans all over the world are as excited about the products as we are.” said Collectibillia managing editor Anjana Reddy.

 

The Argentine forward is thrilled to be on mobile and laptop covers.

 

“When Anjana presented me with the accessories for the approval, I took all of her samples to friends and family! We all loved it and I hope the world loves what she has developed for all of my fans,” said Messi.

 

Collectabillia has a successful track record with similar celebrity associations that include being the official merchandising partner to cricketing icon Tendulkar and chess grandmaster Viswanathan Anand among others.

 

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