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Sachin Tendulkar brand endorsements

Virat Kohli pips Sachin Tendulkar in ad endorsement figures

Kohli surpassed Tendulkar in commercial time on air and his endorsement fees doubled in 2013.

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What next for Brand Tendulkar?

Sachin Tendulkar is playing his 200th and final Test match at the Wankhede Stadium.  While he’s been a run-machine, breaking several records in the last 24 years, Tendulkar is more than a cricketer; he’s an icon. He’s also one of India’s most enduring brands, with appeal across gender, age, socio-economic standing and regions.

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Sachin Tendulkar is a trust mark — clean, transparent and controversy-free

It’s been nearly 24 years since I first met Sachin Tendulkar, but I vividly remember that interaction. The year was 1989 and he had just returned from Pakistan and we met at his house in the Sahitya Sahawas colony in Bandra (East).

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Sachin Tendulkar will remain an icon even after retirement: Prahlad Kakkar

Sachin Tendulkar is an iconic cricketer and his status will not change after retirement, Prahlad Kakkar, the Indian ad film-maker believes. For almost 24 years, Tendulkar has dominated headlines in India and has been a national passion. His super-human feats on the cricket ground have inspired millions not only in India, but all over the world.

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Sachin Tendulkar retirement: Sponsors believe endorsement deals will not be affected

Paying tribute to Sachin Tendulkar, who has decided to hang up his boots after playing his 200th Test for India against the West Indies next month, brands endorsed by him are standing by him saying the cricketer's retirement will not affect their endorsement deals.

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Sachin Tendulkar named brand ambassador of UAE-based travel portal

UAE's travel website, Musafir.com, has partnered with senior India batsman Sachin Tendulkar to be its brand ambassador, in addition to already being a stakeholder.

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Sachin Tendulkar named brand ambassador of Livpure

Indian cricket legend Sachin Tendulkar was on Tuesday named the brand ambassador of 'Livpure' reverse osmosis water purifier.   Tendulkar unveiled the water purifier brand, which the manufacturers Luminous Water Technologies Private Limited described a high-tech product, at a function here.   Tendulkar talked about the product and his association with Luminous but did not...

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Sachin Tendulkar to endorse ‘Livpure’ water purifier

Sachin Tendulkar was on Tuesday named the brand ambassador of 'Livpure' reverse osmosis water purifier at a promotional event.

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Sachin Tendulkar’s retirement will be more than a cricketing decision

Clamours of retirement notwithstanding, whenever Sachin Tendulkar fields a ball on the field, the whole stadium erupts. Arunabha Sengupta writes why he continues to be an icon and why the retirement of the maestro will be more than a cricketing decision.

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