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Star Sports

India-Australia Test series turns out to be money spinner for broadcaster Star Sports

Billed as the clash of erstwhile two top teams in transition, the upcoming India-Australia test series is turning out to be a money spinner for broadcaster Star Sports that has managed to rope in top advertisers, even including Hero MotoCorp, which recently decided to end relationship with IPL and Mumbai Indians.

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News Corporation to purchase 50 percent equity stake in ESPN Star Sports

News Corporation and ESPN today announced an agreement, under which a unit of the USD 61 billion global media company will buy the latter's 50 per cent equity stake in ESPN STAR Sports (ESS).

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