Indian firms in commercial partnership with SLC

Two Indian firms figured in the new list of Sri Lanka Cricket’s (SLC) commercial partners.

Colombo: June 9, 2012

Two Indian firms figured in the new list of Sri Lanka Cricket’s (SLC) commercial partners announced on Saturday for the next three years.

Reebok India has been awarded the official clothing partners’ contract while the promotional rights on soft drinks has been awarded to Varun Beverages, the holding company of Pepsico India, a SLC release said.

The awarding of the local terrestrial TV broadcaster’s contract to a local firm has been subject to criticism in the media as a top official of SLC holds the position of chief executive officer in the company concerned. (PTI)